This is not cute. This is not adorable. This is not acceptable.
A teddy bear with a vibrating muzzle? Really? This is condescending, infantilizing, and damaging. This is not how we get over the stigma around sex toys. This product is WHY THERE IS A STIGMA AROUND SEX TOYS. [Edit: my friend tried this atrocity and the experience was just as ridiculous as you’d expect.]
Completely overlooking logistical issues such as how the fuck do you clean vag juice off it (the muzzle is made of thermoplastic elastomer, which is porous, and the body is covered in FUR), I am deeply offended that these people are expecting me, as a woman, to coo over this. It’s “inspired by every girl’s first fuzzy love,” because all women are the same, right, Todd? We’re all perpetual children… who now want to stick pointy bear tongues inside ourselves.
Marketed differently, this toy would not warrant any rage from me. Plushies, ageplayers, and other kinksters could love this, but the inventors blatantly ignore those markets. I bet they’d be astounded at the existence of those markets. Why cater to a niche when you can use the classic angle that always works: shame. The campaign (because of course they’re trying to crowdfund it) reads, in part:
Teddy Love is a paradigm shifter in the adult toy industry . . . Teddy Love is not intimidating to buy online or in a brick and mortar store. There is no stigma attached to purchasing a Teddy Bear that happens to provide pleasure, unlike bulky and obvious sexual devices, that may be embarrassing to purchase . . . Teddy is so cute and lovable you can cuddle and fall asleep with him after he is done pleasuring you with his powerful 10 speed vibrations.
Like, good luck getting people to crowdfund a vibrator when your target market is deathly afraid of vibrators.
Update: The video from the crowdfunding campaign has disappeared, but we can remember it forever with this screenshot and my original run-down of some of the horrifying statements it included. Word for word.
- “Have you ever seen someone walking through an airport, in a restaurant, or though a place of business with a large adult toy visibly protruding from a handbag or briefcase? Well, our novel and discreet product Teddy Love can be placed anywhere, inconspicuously, without fear or embarrassment.” Or you could just tuck your sex toy into a pouch or bag? No? Your schlong must be hanging out all over the place?
- “The nose touches the clitoris and the tongue goes into the vagina. The controls are in Teddy’s ears, making him the ultimate listener.” Oh fuck RIGHT off. I don’t need a listener. I want to fuck my own brains out.
- “Our manufacturer in Hong Kong is Disney certified.” I… I don’t know what this means, and I’m not sure I want to know. Nor do I think Disney wants to know.
- “Our vision is to have Teddy Love placed in every sexually active adult bedroom in America.”
- “Join us in this exciting opportunity to liberate women’s sexual expression and freedom.”
This product truly makes every other “discreet” (i.e. “let’s make it look like a household object that women love because all women are the same, right, Todd?”) sex toy seem ergonomic as fuck. Teddy Love just can’t compete with vibrating lipstick, cupcakes, mascara, ducks, candy bars, compacts, pens, and lint rollers.
And oh my god, this company must have spent thousands on stock images of generic ladies over which they lay slogans such as “A Night Alone? No. A Night With Teddy.” “Guilty Pleasure? Teddy Won’t Tell.” “Hop. Skip. Jump for Joy. Teddy Love. Your New Toy.” And the most confounding: “Beach Bum. Beach Bear.” (Did they have a sale on girl-on-the-beach images?)
They also appear to have bought their Twitter followers — look at all those unhatched eggs.
The fundraising goal is $50,000 (two idiots have pledged so far) and perks include tank tops, tote bags, an ominous “Toys for Better Sex DVD” that I kind of really want to see1, and a $450 Party Pack for “bachelorette parties, wedding parties, or that special girls night out.”
SLUMBER PARTY! LET’S HUMP ALL OUR TEDDY BEARS!
The bear is suspected to retail at $79.95.
- Will it acknowledge that other sex toys exist? How will it advise me to use them?